Service
A service is a non-material equivalent of a good . Service provision is defined as an economic activity that does not result in ownership. It is a process that creates benefits by facilitating either a change in customers, a change in physical possessions, or a change in intangible assets.
Service Attributes
- Intangibility
- Perisability
- Lack of Transportability
- Lack of Homogeneity
- Demand Fluctuations
- Buyer Involvement
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