Louisville, , United States
Services Products - Services,
Pvt. Ltd. Firm Since 0
While Clix Marketing is a relatively young company, its marketing and technical expertise spans decades.
Founder and CEO David Szetela began his career in the late seventies, caught up in the excitement of the fledgling personal computer industry. During graduate school, he worked for a local PC retailer, selling Apple II, Commodore, Atari, and CromemcO products to fellow hobbyists. He also authored the deservedly-forgotten file translation software package, "Lexicom."
Szetela's first entrepreneurial role was VP of Operations at MindCraft Inc., one of the earliest successful publishers of PC magazines, software and books. Next was his seven-year stint with Apple Computer, building and managing Apple's Evangelism department, the Worldwide Developer Conference series, Developer University and several award-winning print and multimedia publications.
Szetela's Apple career included 3 years at Apple's European headquarters, based in Paris, France, where his responsibilities included management of European Developer operations, software retail sales and Apple's online services business.
Clix Marketing is a full-service Internet marketing company dedicated to dramatically increasing your web site traffic and sales revenue. CLIX MARKETING SERVICES :- Web Site Analysis, Competitive Analysis, Keyword Analysis & Testing, Design Improvements, Pay-Per-Click Advertising, Reciprocal Link Campaigns, Affiliate Programs, Search Engine Submissions, E-mail Campaigns, Copywriting, Site Maintenance. As you read through the list of services Clix Marketing offers, please keep in mind :- 1)The proposal we prepare for your company will be tailored for your market, products and objectives, and go into much more detail about the strategies and tactics we will perform for you. 2)Though the services listed here are presented in a linear fashion, the actual campaign will be conducted in an iterative fashion. One of the keys to success is continual testing and refinement of campaigns, which results in steady sales increases. 3)The extent of Clix Marketing's involvement in a campaign is different for each of our clients. Some want more analysis but prefer to implement tactics using their own internal marketing resources. Some have done extensive analysis, but want Clix to implement some or all marketing tactics. There are three basic types of affiliate program payment arrangements :- 1)Pay-per-sale (also called cost-per-sale): In this arrangement, the merchant site pays an affiliate when the affiliate sends them a customer who purchases something. Some merchant Web sites, like Amazon.Com, pay the affiliate a percentage of the sale and others pay a fixed amount per sale. 2)Pay-per-click (cost-per-click): In these programs, the merchant site pays the affiliate based on the number of visitors who click on the link to come to the merchant's site. They don't have to buy anything, and it doesn't matter to the affiliate what a visitor does once he gets to the merchant's site. 3)Pay-per-lead (cost-per-lead): Companies with these programs pay their affiliates based on the number of visitors they refer who sign up as leads. This simply means the visitor fills out some requested information at the merchant site, which the merchant site may use as a sales lead or sell to another company as a sales lead. Definitions :- Hits, Unique Visitor, Visitor Session, Returning Visitor, Search Engine Referrals, Conversion Rate, Referring Site, Algorithms, Crawlers, Directories, FFA sites, HTML, Keywords, Meta tags, Meta search engines, Pay-per-click search tools, Search engine, Search engine marketing, Search engine optimization (SEO), Search engine placement, Search results, Spamming, Submission.
1224 Everett Avenue
Louisville - KY 40204 () United States