London, Outside India, United Kingdom
Services Products - Services,
Pvt. Ltd. Firm Since 2005
Tiger Research is a research firm which specialises in advising companies as well as financial investors looking to enter Asian 'tiger' markets - principally China and India.
Within the next 15-20 years Asia will account for as much share of world gross domestic product as Western Europe. China and India are the two principal growth drivers. And, we believe that their growth (currently 10% and 8%) will present UK and European companies with unique commercial opportunities now and in the years to come.
We help ensure our clients are successful in these fast-moving and complex markets because success in India and China doesn't come easy - it requires a deep local understanding of customer needs, cultural sensitivities, regulatory environment, competition, potential partners and key business risks.
The things which set us apart.
Tiger Research provides specialist expertise for companies looking to enter Indian or Chinese markets.
We have specialists based in the UK as well as on-the-ground capabilities for market intelligence in both China and India.
We take time to listen to our clients' needs regardless of size, and focus on solutions which achieve quantifiable results - principally enhancing our clients’ revenue and profit streams.
It's a proposition people seem to like.
We invite you to learn more about us by exploring the links on the top navigation bar. You can also read more about Tiger Research by downloading our Factsheet.
For those interested in a career with us, please view the Careers section.
Tiger Research specializes in research and consultancy about business and investment opportunities in India & China. We have country specialists based in the UK as well as local capabilities for market research and business intelligence. We assist clients in a number of areas including: market scoping, demand validation, market testing products and services, market entry strategy, customer research, pricing strategy and sales channel strategy research and support. Services : We can help companies looking to enter Chinese and Indian markets by providing: - Market scoping :– Market and opportunity sizing, demand forecasting, industry analysis, market landscaping, analysis of regulatory environment, bespoke competitor analysis. - Product and service testing :– Market testing of concepts, products & services on customer segments in key Asian markets, price sensitivity testing, product and brand attribute analysis. - Routes to market strategy :– Evaluating channel effectiveness for specific markets, identifying and qualifying JVs/partners/alliances using local intelligence. - Optimal marketing mix :– Identification of optimal market pricing, key products /service attributes, location/geographical positioning and promotional activities. - Customer research :– Customer segmentation and profiling of target customer base in key Asian markets. - Marketing and sales planning :– Working with client sales teams' to identify customer and market segmentation strategies, effective advertising and media channel strategy. - Due diligence support :– We offer a business research and analysis service to support commercial and investment due diligence for vendors, purchasers, private investors, management teams and their advisors. We also offer our clients a range of added-value services including bespoke executive briefings on important Asia market issues. Capabilities : Our research capabilities include : - Consumer and executive research :– Face to face interviews, telephone interviews, focus groups and online panels conducted locally in China and India.. - Business intelligence :– Primary business intelligence through executive interviews enabling: detailed company profiling, investment appraisal, competitor analysis, benchmarking and commercial due diligence. - Desk research :– Secondary research sources including our own proprietary database and directories. - Analytics :- Conjoint, multivariate, sensitivity analysis etc. Bespoke modelling, forecasting and plannning tools.
15 Hilden House, Parry Street,
London - SW8 1RU (Outside India) United Kingdom